Below are just some of the health benefits your pet will
            appreciate when you start feeding The Ultimate Diet.
          
    Skin and Coat
        Excessive shedding, a poor coat, unhealthy skin, or the presence of
        dandruff are all indicators of poor nutrition. Between one and four weeks
        of feeding The Ultimate Diet, you will see an incredible difference in the
        condition of a poor coat. Shedding will decrease within six months, and
        sometimes immediately. Depending on the individual animal's system, poor
        skin condition prone to allergic reactions will also improve within six
        months. Benefits have also been seen after just one week on the diet.
        See Winston's story.
               
    Allergies
        Many problems--skin rashes, pimples, itchiness, dandruff, diarrhea, digestive
        tract disorders, behavioral problems, coat loss--can be attributed to
        allergies to ingredients listed (and many not listed) on commercial dog food
        packaging. The occurrence of allergies in our pets is overwhelming and is
        steadily increasing. At The Ultimate Diet, we firmly believe that a natural
        diet would eliminate these allergies in all but a few pets. We have documented
        cases of dogs that tested positive for allergies to ingredients in commercial
        food like beef that we believe were not in fact allergic to beef, but all the
        additives in the beef. Those same dogs are doing extremely well on the beef
        version of our food (see Finn's story). All of the allergic dogs that have switched
        to the Ultimate Diet and stayed on, have been able to discontinue the use of 
        antibiotics and steroids.
        
    Chronic Conditions
        Over the years, we have helped many dogs with diseases, all of whom have
        been able to greatly reduce or eliminate completely the amount of medication
        it takes to control the illness. These diseases include hypothyroidism,
        cushings, epilepsy, hip displasia, and colitis.  See Paula Perini's testimonial.

    Hyperactivity
        Many of the commercial foods on the market today are laced with chemicals,
        dyes, and artificial flavorings. All of these have been proven to cause
        behavioral problems in children. The human health food industry has answered
        the call from consumers, offering products that are completely free of these
        additives. It's time the pet food industry did the same. A little known fact:
        by law, ingredients need not be listed by pet food companies unless the
        company itself added the ingredient. Therefore, if the ingredients
        (specifically, preservatives and chemicals) were added prior to arriving at
        the company's facilities, they will not be listed in the ingredients. At The
        Ultimate Diet we use only human-grade ingredients, fit for human consumption.
        What is on the label is what you get, nothing more.
        
    Ears and Eyes
        One of the most common ailments affecting our pets are ear and eye infections.
        On a commercial kibble diet, your pet's body is overloaded with toxins. The
        discharges and infections in ears and eyes are mother nature's way of ridding
        the body of toxins. In the majority of cases, The Ultimate Diet makes these
        problems disappear within the first six months.

    Muscle and Conditioning
        Once on The Ultimate Diet, many owners notice that their previously overweight
        or poorly muscled pets are in much better condition than on commercial foods.
        Given the right fuel, the body's energy is able to rebuild muscle and tone. The
        energy that previously was wasted attempting to extract value from foods devoid
        or deficient of nutrients is now redirected to other important bodily functions,
        such as building a healthy immune system to ward off disease and rebuilding the
        body.

    Tartar
        Many people believe that tartar is removed by crunchy foods such as kibble. 
        This simply is not true. Tartar is prevented by the production of healthy
        stomach acids and digestive juices,  which is accomplished through proper
        diet. In thirteen years of feeding our own dogs The Ultimate Diet, they have
        never once required dental cleaning. We do not claim our food will remove
        existing tartar; no company can truthfully do so. However, The Ultimte Diet
        will prevent any further build up.
            
    Parasites
        Fleas and worms are parasites and as such are attracted to unhealthy hosts. If
        your pet is on a natural diet of raw foods, the chance that they will attack
        him or her is highly unlikely. Garlic, nutritional yeast, and apple cider vinegar
        are all deterrents for these parasites, all of which you will find in our diets.